Content Creator + Viral Growth Specialist

Division50

1. Viral Strategy (Core Responsibility)

Identify daily trends across TikTok, Instagram Reels, YouTube Shorts

Pitch 5 10 viral content ideas every day

Adapt trends to AI, marketing, entrepreneurship niches

Write scroll-stopping hooks + multiple angles

Understand why content goes viral (psychology + structure)

Guide during shoots for maximum performance

Track performance & optimize based on data

2. Content Oversight & Daily Execution

Oversee daily content creation across all platforms

Guide and ensure production of:

• Short-form videos
• Stories
• Simple, fast-turnaround content

Repurpose existing content into:

• Multiple formats
• Platform-specific variations
• New angles/hooks

Handle light editing when needed (basic trims, captions, simple formats no advanced editing required)

Ensure content is:

• Fast
• Consistent
• Aligned with current trends

3. Social Media Execution

Ensure consistent publishing across all platforms

Oversee planning of:

• Daily short-form content
• Story content
• Captions and posting timelines

Manage and grow multiple social media pages

Upload, schedule, and test content across platforms

Experiment with:

• Hooks
• First 3 seconds
• Thumbnails
• Formats

Perform basic keyword & trend research

Plan and maintain a structured content calendar in advance

Maintain a clear content pipeline and publishing flow

Team Coordination & Workflow Management

Work closely with:

• In-house editors
• Graphic designers

Provide:

• Clear briefs
• Creative direction
• Feedback and revisions

Ensure smooth collaboration and timely execution

Align all outputs with the overall content strategy

Performance Tracking & Optimization

Monitor content performance across platforms

Analyze:

• Engagement
• Retention
• Reach

Identify what works and scale it

Identify what doesn t and improve or eliminate it

Continuously refine strategy based on insights