CRM Specialist

Sweater

Employer Active

Posted 3 hrs ago

Experience

2 - 5 Years

Job Location

Riyadh - Saudi Arabia

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

We are looking for a passionate CRM Specialist to manage and execute customer relationship strategies that enhance retention, loyalty, and engagement. The ideal candidate will be data-driven, detail-oriented, and experienced in CRM tools such as CleverTap, Braze, or WebEngage.

You ll play a key role in building personalized customer journeys, analyzing performance, and optimizing campaigns to deliver exceptional customer experiences.

Key Responsibilities
  • Manage and implement CRM strategies to increase customer retention and improve loyalty.
  • Analyze customer data to identify segments and understand user behavior.
  • Design and execute customer journeys and lifecycle campaigns using platforms like CleverTap, Braze, or WebEngage.
  • Prepare weekly and monthly analytical reports to evaluate campaign performance and insights.
  • Collaborate closely with Marketing, Tech, and Customer Service teams to enhance the overall customer experience.
  • Conduct A/B testing before campaign launches to ensure message accuracy and timing effectiveness.
  • Continuously review and validate data within the CRM platform to ensure accuracy and resolve any issues.
  • Propose creative and innovative ideas to boost customer engagement and retention.

Desired Candidate Profile

  • Bachelor s degree in Marketing, Business Administration, Data Analytics, or related field.
  • Proven experience in CRM management, marketing automation, or customer lifecycle marketing.
  • Hands-on experience with CRM platforms (e.g., CleverTap, Braze, WebEngage, or similar).
  • Strong analytical and problem-solving skills with the ability to interpret customer data.
  • Excellent communication and collaboration skills.
  • Attention to detail and a passion for improving the customer experience.


Company Industry

Department / Functional Area

Keywords

  • CRM Specialist

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