Digital Marketing cum SEO

Confidential Company

Campaign Development & Execution: Plan, implement, and optimize digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, and LinkedIn to drive patient acquisition and engagement.

SEO & Content Strategy: Perform SEO audits, conduct keyword research, and develop content strategies to improve search rankings, online visibility, and website traffic.

PPC Management: Oversee and optimize paid advertising campaigns (e.g., Google Ads, Bing Ads) with a focus on cost-efficient lead generation.

Social Media Management: Create and manage engaging content across social media channels to strengthen brand presence.

Email Marketing & Client Engagement: Design and execute targeted email campaigns using segmentation and automation to nurture leads and retain existing clients.

Analytics & Reporting: Monitor and analyze key performance indicators such as website traffic, patient inquiries, and campaign performance using tools like Google Analytics and SEMrush.

Cross-functional Collaboration: Partner with physicians, clinical teams, and content creators to ensure consistent and compliant messaging aligned with brand standards.

Industry Awareness: Stay informed about digital marketing trends, healthcare developments, and regulatory requirements to ensure strategies remain effective and compliant.