Digital Marketing Executive
Client of PlaceUp
Employer Active
Posted 4 hrs ago
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Key Responsibilities
- Manage and update the companys Magento e-commerce website, ensuring accurate product listings, SEO-friendly content, and smooth user experience
- Execute digital marketing campaigns across Google Ads, Meta Ads, email marketing, and other relevant channels
- Optimize product pages, landing pages, and navigation for improved conversion and customer experience
- Coordinate with developers, designers, and the e-commerce team to manage website enhancements, promotions, and new feature rollouts
- Monitor website performance metrics (traffic, conversion rate, bounce rate, sales funnel) and provide insights
- Implement SEO and SEM strategies to improve visibility and organic traffic
- Manage the digital content calendar, including blogs, banners, emails, and push notifications
- Conduct competitor research and market analysis to identify digital growth opportunities
- Support CRM, loyalty, and retention campaigns to enhance customer engagement
- Track campaign performance and prepare reports for management
Desired Candidate Profile
Requirements
- Bachelors degree in Marketing, Digital Media, E-commerce, or related field
- 2 - 4 years of experience in digital marketing, with strong Magento (Adobe Commerce) experience
- Solid understanding of SEO, SEM, Google Analytics, social media advertising, and email marketing tools
- Experience in managing e-commerce platforms, product catalogs, and promotional content
- Strong analytical skills and ability to interpret digital performance data
- Creative mindset with excellent communication and copywriting skills
- Familiarity with CMS, marketing automation tools, or Shopify/WooCommerce is a plus, but Magento experience is mandatory
Company Industry
Department / Functional Area
Keywords
- Digital Marketing Executive
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Client of PlaceUp
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