Digital Marketing Manager

B.TECH

Multiple Vacancies

Posted on 12 Sep

Experience

8 - 10 Years

Job Location

Cairo - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

2 Vacancies

Job Description

Roles & Responsibilities

About the Role

We are looking for a Digital Marketing Manager to lead B.TECH s digital strategy and execution. You will develop and implement digital marketing campaigns that strengthen our brand positioning, drive customer engagement, and deliver measurable business results.

Key Responsibilities:
  • Develop and communicate B.TECH s digital marketing roadmap aligned with brand strategy.
  • Manage implementation of integrated digital campaigns across channels (SEO, SEM, social, display, e-commerce).
  • Oversee customer experience (CX) strategy to design seamless and personalized customer journeys.
  • Lead analytics and performance measurement to track, analyze, and optimize traffic, conversion, and sales.
  • Collaborate with cross-functional teams to roll out new digital applications, products, and services.
  • Manage digital marketing budget, campaigns, and ROI tracking.
  • Drive talent development and build a strong digital team culture.

Desired Candidate Profile


Requirements:

  • Bachelor s degree (Marketing preferred, postgraduate studies a plus).
  • 8 10 years of progressive experience in digital marketing.
  • Hands-on experience with Google Ads, SEO/SEM, social media campaigns, and website analytics (Google Analytics, Omniture, WebTrends, etc.).
  • Strong knowledge of ad-serving tools (e.g., DART, Atlas).
  • Proven ability to deliver traffic growth, sales targets, and ROI.
  • Excellent communication, leadership, and problem-solving skills.

Key Skills:
  • Strategic thinking & innovation
  • Customer-centric mindset
  • Strong analytical and problem-solving abilities
  • Stakeholder management and cross-functional leadership
  • Results-driven with focus on KPIs


Company Industry

Department / Functional Area

Keywords

  • Digital Marketing Manager

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