Digital Marketing Manager

Dyar for construction & ...

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

• Set up and optimize company pages within each platform to increase the visibility of company s social content
• Create editorial calendars and syndication schedules.
• Create, edit, proofread and publish well-structured social media content using keyword searching tools and SEO guidelines to optimize content.
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions & Proposes new ideas and concepts for social media content.
• Provide a visual brief for the art department to perfectly visualize ideas.
• Remove, manage and report any inappropriate problems.
• Track and analyze competitors platforms and marketing activities on weekly basis.
• Review the assigned accounts on daily basis.
• Prepare accounts reports.
• Moderate all user-generated content in line with the moderation policy for each community
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

• Proven working experience (from 7-9 years of experience) in social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development, CRO and SEO
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organisational ability
• Fluency in English
• BS in Communications, Marketing, Business, New Media or Public Relations