Digital Marketing Specialist

Masaj Co.

Posted 30+ days ago

Experience

1 - 3 Years

Job Location

Cairo - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Plan, launch, and optimize paid
digital marketing campaigns (Google Ads, Meta Ads, TikTok Ads).
  • Manage and grow MASAJ s social
    media channels (Instagram, Facebook, LinkedIn, TikTok).

  • Develop content strategies
    together with the Content and Design team.

  • Analyze campaign performance and
    deliver actionable insights (Google Analytics, Meta Business Suite).

  • Drive SEO/SEM initiatives in
    collaboration with our marketing team.

  • Manage email marketing campaigns
    and automations (newsletters, promotions).

  • Collaborate with the wider team
    to identify new digital opportunities and improve marketing effectiveness.

  • Track and report on KPIs to
    support business growth and marketing efficiency.

  • Stay current on digital marketing
    trends and contribute ideas to the team.



  • Requirements
    • 3 5 years of proven experience in
      digital marketing roles.

    • Experience running performance
      marketing campaigns (Google Ads, Meta Ads, TikTok Ads).

    • Strong skills in social media
      marketing and content strategy.

    • Solid knowledge of SEO, SEM, and
      email marketing platforms (Mailchimp or similar).

    • Proficient in Google Analytics,
      Meta Business Suite, and campaign reporting.

    • Excellent written English; Arabic
      is a plus.

    • A strong team player ability to
      collaborate with remote colleagues across functions.

    • Creative mindset with attention
      to detail.

    • Self-starter comfortable working
      in a remote team environment.

    Company Industry

    Department / Functional Area

    Keywords

    • Digital Marketing Specialist

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