Digital Marketing Specialist

Digital Mall

Employer Active

Posted 10 hrs ago

Experience

2 - 7 Years

Job Location

Muscat - Oman

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Responsibilities

  • Developing marketing strategies and plans to achieve marketing targets and business objectives. This includes identifying target markets, analyzing customer needs, and determining the most effective marketing approaches.
  • Build and execute paid media plans across Meta, Google/YouTube, Snapchat, TikTok, and X/Twitter; own budgets, pacing, and daily optimization.
  • Run structured A/B tests (audience, creative, placements, bidding, landing pages) and scale winners methodically.
  • Conducting market research and analyzing market trends, competition, and customer preferences. Gathering insights to identify opportunities, develop marketing strategies, and refine sales approaches.

Desired Candidate Profile

We're hiring a Digital Marketing Specialist with strong communication and persuasion skills to plan, execute, and optimize multi-channel paid media. Youll support the marketing team, own performance KPIs end-to-end, and turn insights into growth.

Requirements

  • experience on all listed platforms: Meta Ads, Google Ads/YouTube, Snapchat Ads, TikTok Ads, and X/Twitter Ads (2+ Years)
  • Fluent in Arabic and English (spkend & written)
  • Skilled in Math and Computers
  • Strong communication and presentation skills

Company Industry

  • Internet
  • E-commerce
  • Dotcom

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Digital Marketing Specialist

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Digital Mall

https://www.careers-page.com/digital-mall/job/8XY586WR