Digital Product Specialist
Mashreq
Posted on 2 Sep
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
The Digital Product Specialist MarTech will serve as the central link between business objectives and the technical MarTech ecosystem. This role is responsible for understanding business requirements, translating them into precise technical specifications, and advising on the optimal combination and configuration of platforms to deliver the most effective, measurable, and cost-efficient solutions. By leveraging expertise in Google Marketing Platform, Looker Studio, Marketing Automation Platforms, and other MarTech solutions, the specialist will drive OKR improvements, streamline workflows, and ensure value delivery across RBG. The role will also oversee vendor partnerships, contracting, and compliance to ensure high-quality delivery within regulatory frameworks, as well as support budget planning for MarTech initiatives.
Company Industry
Department / Functional Area
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