Job Description

Roles & Responsibilities

Lead digital transformation strategy and roadmap for ADFH, positioning it as a trade hub rather than a traditional distribution facility

Present strategic recommendations to board level stakeholders including platform partnerships, technology investments, and go-to-market strategies
Align digital initiatives with AD Ports, KEZAD and ADFH vision and demonstrate national priorities integration
Make critical partnership decisions evaluating global platforms versus proprietary development
Own the business case and ROI modeling for digital marketplace and AI capabilities development
Define and execute digital marketplace product strategy, including B2B trade enablement, tenant services, and value-added services
Drive development of AI-powered capabilities including demand forecasting, predictive analytics, and intelligent supply chain optimization
Establish data architecture foundation to support advanced analytics and future AI capabilities
Manage integration with Abu Dhabi Trade & Logistics Platform (ATLP) and other government systems
Define feature roadmaps, prioritization frameworks, and MVP scoping for iterative platform releases
Oversee completion of Phase I technology systems (CRM, ERP, access management) with July 2026 go-live deadline
Manage technology gap assessment and procurement planning for identified system needs
Coordinate integration assessments between existing KEZAD Group infrastructure and new ADFH requirements
Lead RFP processes and vendor selection for new technology platforms and services
Ensure seamless coordination between technology implementation and physical facility readiness for October 2026 launch
Collaborate with KEZAD CTO and technology team to leverage existing infrastructure and capabilities
Work cross-functionally with Commercial, Operations, and Administration teams to align digital strategy with operational priorities
Manage consultant and vendor relationships including technology implementers and strategic advisors
Coordinate across multiple Annual Operating Plans (AOPs) to ensure integrated execution
Influence without direct authority in a matrix environment where technology team reports to ADFH CEO and KEZAD Group
Own ongoing digital marketplace platform evolution and feature releases after October 2026 launch
Monitor platform performance, user adoption metrics, and business outcomes
Drive continuous improvement of tenant experience and digital service offerings
Manage evolution from Horizon 1 (smart operations) through Horizon 2 (marketplace) to Horizon 3 (AI-powered regional platform)
Build and lead a small digital product team as the platform scales

Desired Candidate Profile

Bachelor's degree in Business, Technology, Supply Chain, or related field; MBA or advanced degree preferred

10+ years experience in digital transformation, product management, or technology strategy roles
5+ years at senior leadership level (VP, Director, or equivalent) with board-level presentation experience
Proven track record of launching digital platforms or marketplaces, preferably in B2B environments. #LI-DNI

Director Digital & Technology Abu Dhabi Ports