Director Emirati Segment

DU

Posted on 26 Feb

Experience

15 - 17 Years

Job Location

United Arab Emirates - United Arab Emirates

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Accountabilities:

  • Full P&L Management Mobile & Home
  • Market Research
  • Competitive Benchmarking in and out of country
  • Performance Monitoring of overall P&L and for core initiatives
  • Strategy and Marketing Plan Design
  • New initiatives design based on customer insights and unmet market gaps
  • BC orchestration
  • Annual Promo Plan design
  • Communication Strategy and Plan Design
  • Roadmap orchestration and monitoring and initiatives prioritization
  • Commercial Initiatives orchestration across departments
  • Digital CX Strategy and Journey Design
  • Form Partnerships with Emirati brands to build a loyalty platform with 3rd party offers
  • Emirati Squad Leadership and Orchestration of Roadmap across segments

Desired Candidate Profile

Qualifications:

  • Minimum bachelor's degree in Sales & Marketing/business administration

Experience:

  • >15 Years of Marketing Experience in Mobile and ideally home products in Telcom's or Digitally sophisticated High tech or Service industry (Telecoms, Digital Banking, Aviation, Software)
  • Emirati Strategy, Propositions and CX Design should be considered ideal
  • Marketing Strategy Design, Brand building, Propositions design according to market insights
  • A successful track record of launches, winning market share
  • Well networked and capable of forming win-win partnerships with 3rd party companies
  • Able to lead and influence senior non-directly reporting individuals
  • Digital CX and Journey Design
  • Loyalty Platform Launch and Operation

Company Industry

  • Telecom
  • ISP

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Director Emirati Segment

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DU

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