Director PR & Communications

Egis Group

Community Engagement:

• Create local networks of community members for successful implementation of the planting trees KPIs
• Provide opportunities for the community to interact with the Program in representatives to discuss and express concerns
• Execute the community engagement plan & projects to assist the Program in achieving its KPIs
• Define and utilize an appropriate set of communication tools and materials tailored to different audiences to convey critical messages to the citizens
• Build and maintain good working relationships with community representatives and school and departmental staff to support the successful delivery of the communication program.

Media and public relations:

• Manage the public relations consulting company to ensure optimal delivery.
• Execute the public relations plan & projects to assist the Program in achieving its KPIs
• Develop and plan marketing projects to assist the Program in achieving its KPIs (e.g., creating and managing a content calendar, scheduling deadlines, etc.)
• Collaborate with writers and graphic designers to create advertising content
• Determine marketing campaign budgets and contents
• Manage and supervise marketing projects, ensure continuity and awareness
• Measure marketing campaigns' results and adjust the marketing plan accordingly

Stakeholder management:

• Identify and engage key stakeholders within the Client and other Saudi ministries and agencies necessary for the successful operation of the PMO
• Demonstrate an understanding of their existing project commitments and constraints to engage fully in the coordinated delivery of the implementation plan.
• Propose how stakeholders would be communicated with, engaged, and coordinated in the normal course of operations of the PMO.
• Propose how stakeholders would be communicated with, engaged, and coordinated in the normal course of operations of the PMO.
• Manage the relationship with stakeholders in Riyadh city and coordinate with them on the geographical scope of the program
• Identify, prioritize, and document other relevant stakeholders
• Develop action plans for stakeholder engagement, collect data, and inform Track changes from stakeholders that could influence the program and align on the changes with a corresponding project team (e.g., new legal mandates in greening)
• Organize meetings and events with relevant stakeholders
• Manage conflicts of interest according to guidelines