Global Senior Marketing Manager Qlub

This is more than a job, this is a mission to transform qlub and power its growth, we re building high-performing, diverse teams and that s where you come in!

The Global Senior Marketing Manager will be based out of our Dubai HQ. This is a foundational marketing role at qlub. You will have the opportunity to lead and shape our marketing strategy & direction. You ll be responsible for building qlub s B2B and B2C marketing initiatives:

B2B:

• Develop and Execute B2B Strategy

• Build a comprehensive B2B marketing strategy to increase the number and quality of inbound leads

• Collaborate with sales and lead generation teams to align marketing efforts with sales goals

• Measure and optimize B2B marketing campaigns for ROI and lead quality

• Leverage digital marketing channels such as LinkedIn, Google Ads, and email marketing to reach B2B audiences

B2C:

• Develop and Execute B2C Brand Strategy for qlub brand and subscription program

• Build a strong B2C brand identity and messaging framework

• Develop and execute marketing campaigns to drive consumer engagement and conversions

• Manage social media, content marketing, and influencer partnerships for our subscription program

• Analyze consumer behavior and preferences to inform marketing strategies

• Utilize digital marketing channels such as Facebook, Twitter, Snapchat, Instagram, and Google Ads to reach B2C audiences

Marketing Execution:

• Develop and manage marketing budgets and forecasts

• Lead and manage a team of marketing professionals (or work independently, depending on the company structure)

• Collaborate with cross-functional teams, including sales, product, and customer success

• Measure and report on marketing performance using key metrics (e.g., lead generation, conversion rates, ROI)

• Data-Driven Decision Making: Use data and analytics to inform marketing strategies and optimize campaigns

• Track and measure key performance indicators (KPIs) to evaluate marketing effectiveness

• Conduct market research and competitive analysis to stay ahead of industry trends

Qualifications

• 8+ years of marketing experience, with a focus on B2B and B2C digital marketing

• Fluent in Arabic and English

• Proven experience with digital marketing channels such as Google Ads, Facebook Ads, Twitter, Snapchat, LinkedIn Ads, and email marketing

• Familiarity with marketing automation tools and CRM systems

• Experience with data analytics and reporting tools (e.g., Google Analytics)

• Strategic thinking and planning

• Campaign execution and management

• Excellent communication and collaboration skills

• Experience in the technology industry is a plus

What we offer

• Be part of an exciting, fast-paced environment, where you can grow the business from an early-stage start-up into a global organization

• Drive growth and tailoring of fast-evolving new products and features

• Work with highly motivated people, enthusiastic about improving the customer experience at table-service restaurants.

Sounds like you? Are you excited by this opportunity? If so, Apply now .