Graphic Designer & Content Creator

client of Hirelabanese

1. Graphic Design & Visual Content Creation:

• Design and produce engaging visual assets for all marketing channels, including social media (static posts, stories, reels covers), website, email marketing, and print materials (e.g., in-store displays, packaging adaptations, flyers).
• Ensure all visual content adheres to brand guidelines and maintains a consistent, high-quality look and feel.
• Develop creative concepts and layouts for campaigns and product launches.
• Edit and retouch product photography and videography as needed.

2. Social Media Content & Strategy:

• Plan, create, and schedule daily, weekly, and monthly content across all major social media platforms (e.g., Instagram, Facebook, TikTok, LinkedIn).
• Collaborate with the Marketing team to develop content calendars and strategies that drive engagement, brand awareness, and conversions.
• Stay up-to-date with the latest social media trends, tools, and best practices, especially those relevant to the FMCG and local Hamra/Beirut market.
• Write clear, compelling, and brand-consistent captions/copy for all social media posts in Arabic and English (as required).

3. Marketing & Brand Support:

• Assist in conceptualizing, designing, and preparing creative materials for promotional events, trade shows, and internal communications.
• Manage and organize the company's digital asset library (photos, videos, design files).
• Monitor social media performance metrics (engagement, reach, impressions) and provide insights to optimize future content.
• Coordinate with external printing and production suppliers when necessary.