Head of Digital Product Unit Zain

Role Purpose
Zain Iraq is Actively recruiting to hire a Head of Digital Product Unit to lead the strategy, development, and growth of our digital products. The ideal candidate will drive product innovation, optimize user experiences, and collaborate across teams to ensure seamless execution and market success.Zain Iraq is Actively recruiting to hire a Head of Digital Product Unit to lead the strategy, development, and growth of our digital products. The ideal candidate will drive product innovation, optimize user experiences, and collaborate across teams to ensure seamless execution and market success.
Key Accountabilities

Define and enhance product features based on customer feedback, app performance, and competitive analysis.

Develop and implement strategies to increase app adoption, working closely with digital marketing teams.

Track key product KPIs (downloads, DAU/MAU, funnel performance) and optimize user journeys.

Conduct A/B testing, and usability lab sessions, and ensure high-level QA testing for new features.

Oversee the product lifecycle, including market research, competitor analysis, roadmap development, and product launches.

Translate business objectives into detailed product requirements for the development team.

Develop business cases, technical requirements, and revenue strategies to drive product growth.

Collaborate with engineering, QA, and cross-functional teams to align product goals with organizational objectives.

Stay updated on industry trends, advocate for best practices, and mentor junior team members.
Educational Qualifications and Experience
Education

Bachelor s degree in computer science or a related field.
Experience

4+ years of experience in product management or digital product development.

Strong analytical skills, with expertise in market data analysis and competitive research.

Experience with user journey optimization, AARRR funnel tracking, and KPI analysis.

Excellent leadership, communication, and problem-solving skills.

Experience in the telecommunications industry is a plus.
Competency
Behavioral Competency.

Achievement Driven

Problem Solving and Creativity

Initiative
Technical Competency

Oral and Written Communication

Managing Information

Technology Application

IT User Support

IT Business Analysis
IDE Competency

Courage to Engage

Addressing Bias