HORECA Sales Manager

Mini Egypt - MiniMelts

Develop and execute strategic sales plans to drive MiniMelts growth within the HORECA (Hotels, Restaurants, Caf s) sector.

• Identify, target, and secure new business opportunities with key accounts in the hospitality and food service industry.
• Build and maintain strong, long-term relationships with HORECA clients, ensuring high levels of customer satisfaction and retention.
• Negotiate contracts, pricing, and terms with clients to maximize profitability while meeting customer needs.
• Collaborate with marketing and product teams to tailor offerings and promotional activities for the HORECA channel.
• Monitor market trends, competitor activities, and customer feedback to inform sales strategies and product development.
• Lead, mentor, and motivate the sales team to achieve and exceed sales targets and KPIs.
• Prepare and present regular sales reports, forecasts, and performance analyses to senior management.
• Coordinate with logistics and supply chain teams to ensure timely and efficient delivery of products to clients.
• Represent Mini Egypt at industry events, trade shows, and networking opportunities to enhance brand visibility and expand the client base.

Minimum of 7 years of progressive sales experience, with a strong focus on the HORECA or food service sector.

• Proven track record of achieving and exceeding sales targets within the hospitality industry.
• Demonstrated ability to build and maintain relationships with key decision-makers in hotels, restaurants, and caf s.
• Excellent negotiation, communication, and presentation skills.
• Strong analytical and problem-solving abilities, with a keen understanding of market dynamics.
• Experience in developing and executing sales strategies for new product launches.
• Ability to work independently and as part of a collaborative team in a fast-paced environment.
• Proficiency in CRM software and Microsoft Office Suite.
• Fluency in English; Arabic language skills are a plus.
• Willingness to travel as required to meet clients and attend industry events.