Market Access Manager - BBU Astrazeneca Pharma India Ltd.

Develop and Execute Brand strategy to ensure achieving early access goals for existing and new launches

• Establish Market Access strategies, objectives, and tactical plans in alignment with the brand strategies.
• Develop & execute formulary listing processes & brand expansion accessibility plans, through effective communication with GA, KAMs, marketing, medical and sales functions.
• Understand priorities of stakeholders, Identify partnership/ market opportunities and threats to AZ business and provide deliverable solutions & recommendations.
• Monitor environment and practices for shifts, trends or behaviors, interprets likely impact and suggests appropriate actions/ recommendations.
• Work with cross functional teams to Implement market access short term tactics & long term strategies for the life cycle management of AZ portfolio.
• Identify, build, map and maintain strong business relationships with key decision makers, relevant stakeholders and influencers.
• Liaise and communicate with government and private organizations to ensure relevant parties understand the positioning of AstraZeneca s products.
• Liaise with the cross-functional team to develop Pre-launch Market Access Strategies and plans
• Collaborate with the Cross-functional team to develop pricing and contracting strategies to optimize AstraZeneca s product positioning and develop relevant pricing and contracting activities.
• Engagement with key stakeholders to remove access barrier and deliver value based discussion for AZ products.
• Ensure payer relevant evidence is generated through clinical trials, Health Economics modelling, RWE (Real World Evidence) studies, systematic literature research and meta-analysis effectively substantiating the full value potential.
• Build relevant, solid, and localized value arguments with supporting evidence.
• Create and set up innovative and impactful projects that support the needs of the customers and create win-win partnerships.

Stakeholders management

• Build relationships with key internal / external clients.
• Develop and implement plans for stakeholders development & engagement in alignment with country head & MA head.
• Report on the status of implementation of the tactical plan to internal customers.
• Establish and maintain strong customer relationships

Pricing responsibilities

Work closely with MA head & pricing team on the development of the pricing and reimbursement strategy that optimizes the life-time value of the company s products, in line with corporate guidance:

• Assessment of the pricing competitive landscape
• Map and assess the business impact of current and future market access environment & price regulation changes
• Work on the elaboration of innovative pricing schemes and managed entry agreements
• Work closely with MA Head & commercial Team on the development of pricing strategy

Passion for customer

• Maintain close contact with key stakeholders including those who have significant influence in the access decisions with major hospitals/institutions for the assigned products.

Collaborating and influencing others

• Work collaboratively across functional areas, serving as a resource within the region and by leveraging the expertise of others.
• Act as a liaison between the access and other cross-functional areas, persuading, convincing or motivating a targeted audience through collaboration and direct or indirect influence.

Corporate responsibility

• Maintain highest ethical standards and work in a spirit of AstraZeneca Code of Ethics, following rules & norms set by corporate policies
• Ensure that all conducted activities are done in accordance with local legislation and corporate standards.
• Timely report (as per respective procedures): health/environment/wellbeing related accidents; adverse events that you became aware about; change in status of your Conflict of Interest.