Marketing and Communications Manager
Zewail City
Employer Active
Posted 15 hrs ago
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Experience
10 - 15 Years
Education
Bachelor of Business Administration(Management), MBA/PG Diploma in Business Mgmt
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Develop and implement a comprehensive marketing and communications strategy aligned with Zewail City s vision and strategic goals.
- Oversee multi-channel campaigns (digital, social media, offline, PR, events) to enhance brand visibility and engagement across all Zewail City entities.
- Drive targeted enrollment campaigns aimed at prospective students and parents, with tailored messaging for STEM and higher education audiences.
- Build and manage strategic partnerships with schools, universities, industry stakeholders, and media outlets to expand outreach and collaboration.
- Lead and coordinate cross-functional teams, including content creation, design, analytics, outreach, and admissions support.
- Supervise marketing budget planning, allocation, forecasting, and ROI analysis to ensure efficiency and impact.
- Represent Zewail City at educational fairs, industry conferences, and external stakeholder meetings to promote institutional initiatives and offerings.
- Manage internal and external communications, ensuring a consistent and unified brand voice across all platforms and materials.
- Align marketing strategies with the goals of the Research Institutes and the Entrepreneurship Center to promote innovation and outreach efforts.
- Support fundraising, donor engagement, and partnership development initiatives with effective marketing resources and materials.
- Report directly to the Vice Executive President for Institutional Advancement, providing strategic insights and performance metrics for executive decision-making.
Desired Candidate Profile
Bachelor s degree in Marketing, Business Administration, Communications, or a related field; a Master s degree is preferred.
- Minimum of 10 years of progressive experience in marketing and business development, ideally within the higher education, research, or innovation sectors.
- Proven track record in leading high-performing teams, managing marketing budgets, and executing large-scale, multi-channel campaigns.
- Strong analytical and strategic skills, with demonstrated proficiency in digital marketing tools, SEO/SEM, CRM platforms, and performance analytics.
- Excellent verbal and written communication skills in both Arabic and English, with strong presentation and storytelling abilities.
- Demonstrated ability to cultivate and manage partnerships with academic institutions, government bodies, and industry stakeholders.
- A strategic thinker with a hands-on, results-driven approach to implementation and problem-solving.
Company Industry
- Education
- Training
- Teaching
- Academics
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Marketing And Communications Manager
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