Marketing & Communications Manager

Sofitel

Company DescriptionWe believe in performance, agility, innovation, fun, collective intelligence, and empowerment.We take great pride in celebrating successes, yet we do also accept to fail so we can bounce back even stronger.We are empowered and fully accountable. Everyone is encouraged to take ownership, make decisions and drive impact.We act as One team. Global, Regions and Hotels build and drive our commercial and marketing strategy together, support each other and grow collectively. We learn from each other, we win collectively.Job DescriptionWe are seeking a dynamic and innovative Marketing & Communications Manager to join our team in Ras Al-Khaimah, United Arab Emirates. As a key member of our organization, you will be responsible for developing and implementing comprehensive marketing and communications strategies that drive brand awareness, engage customers, and support business growth.Develop and execute integrated marketing and communications strategies aligned with organizational goalsLead digital marketing initiatives, including website management, social media, and email campaignsOversee content creation and distribution across various channels to ensure consistent brand messagingManage the company's online presence and reputation through proactive engagement and monitoringAnalyze marketing campaign performance using data analytics tools and provide actionable insightsCollaborate with cross-functional teams to develop effective marketing materials and communicationsPlan and coordinate events, press releases, and public relations activitiesManage relationships with external vendors, agencies, and partnersLead and guide the marketing team.Stay up-to-date with industry trends and best practices to drive innovation in marketing strategiesDevelop and manage marketing budgets to ensure optimal resource allocationQualificationsBachelor's degree in Marketing, Communications, Business Administration, or a related field3+ years of experience in marketing and communications, with at least 2 years in a managerial roleProven track record in developing and implementing successful marketing and communications strategiesStrong knowledge of digital marketing channels, including SEO, SEM, social media, and content marketingExcellent verbal and written communication skills in EnglishProficiency in marketing analytics tools such as Google Analytics, Google Search Console, and social media analytics platformsExperience with marketing automation and CRM systemsStrong project management skills with the ability to handle multiple prioritiesExcellent leadership, team management, and interpersonal skillsProven ability to think strategically and analyticallyCreative problem-solving skills and a data-driven approach to decision-makingExperience in brand management and public relationsFamiliarity with the UAE market and cultural sensitivities is a plusAdditional InformationAt Accor, we are committed to diversity. Each individual, each personality, and each experience has its place to grow and make us grow collectively. Everything we do, we do with heart. We are creators of emotions, professionals of the human experience, open to others and the world around us.Our culture is inclusive. We value the richness of the 120 nationalities, the different backgrounds, the different stories that make up our company.We care for the world around us: our teams, our guests, our establishments, our environment are at the heart of our concerns. Our mission is human, essential: to bring cultures together, to open windows on the world, to provide unforgettable experiences, day after day.All our Heartists are talents in the making, they are the future of our group and our hotels. Helping them grow professionally and develop personally according to their wishes and ambitions is our priority.Together, we imagine your future. Our group is large, with many opportunities, and the experiences are infinite.We dare to question the status quo. We challenge ourselves to always do better. We take risks, we dream the impossible and make it possible.Hospitality is teamwork, and we are stronger together. We believe in caring, we respect our differences and value all voices. We work as a team, saying what we do and doing what we say.