Marketing Director
Client of Tawzef
Posted 30+ days ago
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Experience
7 - 9 Years
Job Location
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Marketing Director
Marketing Director Job Description
Requirements
Interview in-ProgressOn site
Industry : Marketing
Location: Egypt
Work Experience: 7 years
Key Responsibilities
1. E-Commerce Strategy & Leadership
Spearhead the development and execution of a comprehensive e-commerce strategy
that aligns with Golden Collection s brand and operational objectives in the GCC
market.
that aligns with Golden Collection s brand and operational objectives in the GCC
market.
Oversee the management and optimization of product listings and storefronts on
major GCC e-commerce platforms, ensuring visibility, competitive pricing, and
excellent user experience.
major GCC e-commerce platforms, ensuring visibility, competitive pricing, and
excellent user experience.
Drive growth through data-driven insights, continually identifying new opportunities
for expansion and customer conversion across digital touchpoints.
for expansion and customer conversion across digital touchpoints.
Collaborate with logistics and customer service teams to enhance the online
customer experience, ensuring timely delivery, easy returns, and customer
satisfaction.
customer experience, ensuring timely delivery, easy returns, and customer
satisfaction.
2. Digital Marketing Strategy & Brand Growth
Lead the creation and implementation of innovative digital marketing strategies
across SEO, SEM, email marketing, paid social, and influencer collaborations to drive
traffic and revenue growth.
across SEO, SEM, email marketing, paid social, and influencer collaborations to drive
traffic and revenue growth.
Build and execute paid advertising strategies (Google Ads, Meta Ads, TikTok, etc.)
focused on customer acquisition, retention, and brand awareness, while ensuring an
optimal ROAS.
focused on customer acquisition, retention, and brand awareness, while ensuring an
optimal ROAS.
Shape the brand narrative through culturally relevant and engaging cont
ent on social
media platforms such as Instagram, TikTok, and Snapchat, establishing Golden
Collection as a leader in the lifestyle and retail space.
media platforms such as Instagram, TikTok, and Snapchat, establishing Golden
Collection as a leader in the lifestyle and retail space.
Analyze market trends and digital consumption behaviors across the GCC to stay
ahead of competitors and continuously adapt strategies.
ahead of competitors and continuously adapt strategies.
3. Content Leadership & Localization
Oversee content strategy and creation, ensuring all marketing materials are aligned
with Golden Collection s high-end brand identity and resonate with regional
audiences.
with Golden Collection s high-end brand identity and resonate with regional
audiences.
Ensure culturally sensitive and linguistically localized content, with a focus on Arabic
and English, to enhance customer engagement and drive higher conversions.
and English, to enhance customer engagement and drive higher conversions.
Collaborate with internal creative teams and external agencies to produce visually
compelling content for e-commerce platforms, digital ads, and social media
campaigns.
compelling content for e-commerce platforms, digital ads, and social media
campaigns.
4. Performance Monitoring & Reporting
Define and track key performance indicators (KPIs) to assess the effectiveness of
marketing initiatives, digital campaigns, and overall e-commerce performance.
marketing initiatives, digital campaigns, and overall e-commerce performance.
Provide leadership with strategic insights based on data analytics, offering
recommendations for optimizing e-commerce processes, improving customer
lifetime value, and driving profitability.
recommendations for optimizing e-commerce processes, improving customer
lifetime value, and driving profitability.
Leverage insights from marketing, logistics, and customer service data to refine and
improve the overall customer journey, ensuring a seamless and impactful experience.
improve the overall customer journey, ensuring a seamless and impactful experience.
5. Market & Competitive Intelligence
Conduct in-depth market research to identify emerging trends, consumer behaviors, and
competitive positioning in the GCC region.
competitive positioning in the GCC region.
Proactively adapt marketing and e-commerce strategies based on market shifts, consumer
preferences, and technological advancements.
preferences, and technological advancements.
Analyze the evolving regulatory and logistics landscape across the GCC to stay compliant
and agile in the dynamic retail environment.
and agile in the dynamic retail environment.
Requirements
Qualifications & Experience
Bachelor s degree in Marketing, Business, Communications, or a related field.
A minimum of 7 years of experience in senior marketing roles, with a focus on digital
marketing, e-commerce, and brand management, ideally within the retail, fashion, or
lifestyle sector in the GCC.
marketing, e-commerce, and brand management, ideally within the retail, fashion, or
lifestyle sector in the GCC.
Expertise in leading integrated digital marketing campaigns and driving substantial
revenue growth through e-commerce platforms.
revenue growth through e-commerce platforms.
Strong proficiency in digital marketing tools including Google Analytics, Google Ads,
Meta Ads Manager, HubSpot, and e-commerce platforms (e.g., Shopify,
WooCommerce).
Meta Ads Manager, HubSpot, and e-commerce platforms (e.g., Shopify,
WooCommerce).
Deep understanding of GCC market nuances, consumer behavior, and regional digital
ecosystems.
ecosystems.
Company Industry
- Consulting
- Management Consulting
- Advisory Services
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Marketing Director
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Client of Tawzef