Marketing Director

Client of Human Quality

Employer Active

Posted on 20 Nov

Experience

10 - 17 Years

Job Location

Egypt - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities:

  • Build and lead a capable marketing department covering brand, digital, trade, and research.
  • Develop and execute the annual marketing plan aligned with the company s business priorities and product roadmap.
  • Strengthen Morano s brand identity and ensure unified communication across packaging, advertising, retail, and online channels.
  • Oversee creative development, campaign execution, and cross-channel rollouts (TV, digital, activations, CSR).
  • Drive growth in digital visibility, e-commerce performance, and social media engagement.
  • Support sales through trade marketing initiatives, retail activations, and in-store visibility.
  • Introduce data-driven decision-making through dashboards and performance tracking tools.
  • Represent the brand in major exhibitions and coordinate with export and domestic sales teams on promotional strategy.

Success Metrics:

  • Establishment of a structured and high-performing marketing department within 12 months.
  • Consistent brand tone and visual identity across all internal and external channels, especially offline activations.
  • Noticeable uplift in brand awareness and engagement, supported by measurable campaign results.
  • Increased contribution of e-commerce and modern trade to total sales.
  • Clear and regular reporting of marketing KPIs and ROI to the CEO and Board.

Desired Candidate Profile

Requirments:

  • 10 15 years in marketing leadership roles, ideally in FMCG, textiles, or lifestyle consumer brands.
  • Proven success in building and managing teams, developing integrated campaigns, and growing brand awareness.
  • Strong understanding of both Egyptian and regional markets with experience in brand positioning and pricing strategies.
  • Balanced mix of creativity and business acumen can move seamlessly from strategy to hands-on execution.
  • Data-oriented thinker with solid command of digital performance metrics and analytics tools.
  • Excellent leadership and communication skills, able to collaborate across departments and manage agencies effectively.
  • Fluent in English and Arabic with strong storytelling ability.

Company Industry

  • Recruitment
  • Placement Firm
  • Executive Search

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Marketing Director

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Client of Human Quality

https://hqconsultancy.com/job/marketing-director-sadat-city/