Marketing Director

Nile University

Key Responsibilities:

Marketing and Communications

• Reflect, articulate, and promote the mission, vision, and identity of NU.
• Create, implement, and measure the success of a comprehensive marketing and communications program to enhance NU's image and position in the marketplace and among the public, while facilitating internal and external communications.
• Manage the strategic and creative design of NU's marketing and communications activities and materials, including:

1. Website, social media, and media production.
2. Other Related Departments.
3. Institutional Advancement.
4. Conference Services
5. Media Relations.

Planning and Budgeting

• Achieve the mission, goals, and financial objectives of the marketing and communications department.
• Establish and monitor evaluation systems, including benchmarks, to track progress toward these goals and objectives, and report progress to the university top management.
• Develop short- and long-term plans and budgets for marketing and communications activities, monitor progress, ensure adherence, and evaluate performance.
• Implement and monitor systems and procedures necessary for the smooth operation of the marketing and communications functions.
• Stay updated about developments in marketing, communications, not-for-profit management, governance, and the university specific business, applying this knowledge to promote innovation and initiative.