Marketing Director (KSA)

Urban Ridge Supplies

We're searching for a hands-on marketing leader who isn't afraid of high standards, bold challenges, and building something that lasts.

This isn't a role where you operate. It's one where you orchestrate. You'll guide a talented team of Saudi marketers, connect dots across functions, and set the vision that ties our brand, growth, and community together.

Your mission: expand Calo s footprint, deepen cultural relevance, and create marketing that doesn't just sell but moves people, emotionally, culturally, and behaviorally.

What You ll Do

1. Build on a Strong Brand Foundation

• Scale and evolve Calo s presence in Saudi Arabia, building on existing growth.
• Refine our local brand voice to connect deeply with Saudi customers.
• Lead storytelling that ties our product, mission, and lifestyle into one compelling narrative.
• Ensure excellence across every touchpoint: digital, social, content, packaging, and offline.

2. Own Marketing Strategy & Execution

• Lead go-to-market strategy across brand, performance, content, community, PR, and offline experiences.
• Manage and optimize budgets with ROI in mind across acquisition and retention.
• Run full-funnel campaigns that build awareness, win customers, and drive loyalty.
• Use both proven methods and bold, unconventional plays, from paid media to guerrilla stunts.

3. Deepen Community & Cultural Relevance

• Be Calo s cultural custodian in Saudi Arabia.
• Spot the influencers, ambassadors, and cultural moments that matter.
• Bring Calo to life through events, partnerships, and activations.
• Build advocacy by working with creators, health voices, and tastemakers.

4. Lead & Develop a High-Performing Team

• Mentor and empower a diverse team of Saudi marketers.
• Build a structure that balances strategy, creativity, and execution.
• Act as the bridge between your team and company leadership.
• Collaborate with Product, Engineering, Operations, and Growth to align on priorities.

What We re Looking For

• Demonstrable experience leading high-impact marketing in B2C environments.
• Scaled consumer brands (subscription/D2C strongly preferred).
• Proven track record in brand building, growth strategy, and delivering on acquisition/brand KPIs.
• Strong leadership experience building and managing teams.
• Hands-on experience managing marketing P&L.
• Solid understanding of both brand and performance marketing (you connect the dots, even if you don t execute both).
• Fluent in Arabic and English.