Marketing Lead

Webook

Posted 30+ days ago

Experience

5 - 7 Years

Job Location

Rabat - Morocco

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities


Job Summary:
As the Marketing Lead in Morocco, you will be responsible for executing end-to-end marketing activities tailored to the local market. You will serve as the bridge between our central marketing teams and local operations, ensuring campaigns, content, and partnerships reflect the Moroccan culture and consumer behavior.

Key Responsibilities:

  • Augment & localize central marketing strategies to fit the Moroccan market.
  • Ensure execution of end-to-end marketing campaigns across all relevant channels.
  • Ensure all creatives, messaging, and content reflect Moroccan culture and consumer behavior.
  • Act as the primary marketing liaison for internal teams based in Morocco.
  • Collaborate with central teams in Performance, CRM, Brand, Intelligence, and Ops.
  • Identify and activate local partnerships, sponsorships, and media opportunities.
  • Represent Webook in Morocco through events, media engagements, and community initiatives.
  • Own the local marketing budget and ensure efficient allocation and outcome of spend.
  • Monitor campaign performance and report insights to central teams.
  • Contribute to building a scalable, high-impact marketing presence in Morocco.

Desired Candidate Profile

  • Minimum 5 years of marketing experience in a similar role or industry.
  • Deep understanding of the Moroccan market and consumer landscape.
  • Proven track record in campaign execution, brand positioning, and local partnerships.
  • Excellent communication and cross-functional collaboration skills.
  • Fluent in Arabic and French; English proficiency is a strong plus.
  • Ability to thrive in a fast-paced, dynamic environment.

Company Industry

  • IT - Software Services

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Marketing Lead

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Webook

https://apply.workable.com/supertech-group/j/5E6A3E4B6F/

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