Marketing Manager
AccorHotel
Employer Active
Posted 10 hrs ago
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Experience
5 - 10 Years
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Develop and implement innovative marketing actions to increase the visibility of the hotel, support business objectives and generate revenue, while ensuring compliance with Sofitel brand standards.
Main missions:
- Develop and deploy the hotel's annual marketing plan.
- Develop communication strategies aligned with business and financial objectives.
- Ensure compliance with the visual identity and luxury hotel standards.
- Supervise the management of social networks and the hotel's digital content.
- Set up the editorial calendar and digital marketing campaigns.
- Organize and supervise photo shoots, videos and content productions.
- Develop press, media, influencers and strategic partners relations.
- Design and coordinate marketing activations.
- Ensure the promotion of the hotel's various points of sale (accommodation, catering, spa, events, etc.).
- Collaborate with the Sales and Revenue Management teams to support revenue generation.
- Analyze the performance of marketing campaigns and establish regular reports.
- Manage the marketing budget and ensure the optimization of the return on investment.
- Carry out competitive intelligence and identify market trends.
- Participate in the continuous improvement of the customer experience and the luxury image of the establishment
Desired Candidate Profile
Required profile:
- Minimum Bachelor +4 / Bachelor +5 in Marketing, Communication, Commerce or Hotel Management.
- Minimum 5 years of experience in a similar function.
- Experience desired in luxury hotels or within an international brand.
- Good knowledge of luxury standards and the world.
- Mastery of digital marketing and social networks.
- Good command of content creation and marketing analysis tools.
- Excellent writing and communication skills.
- Good knowledge of hospitality and lifestyle trends.
- Creativity and a sense of innovation.
- Leadership and team spirit.
- Sense of organization and management of priorities.
- Results-oriented.
- Excellent presentation and attention to detail.
Company Industry
- Hotels
- Hospitality
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Marketing Manager
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AccorHotel
Join a hotel member of the Accor network, whose group brings together more than 5,500 hotels, 10,000 restaurants and lifestyle destinations, in 110 countries. Here, we believe in you and what you bring. There are many development and evolution opportunities. Each project, each action contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality. Become a Heartist, and let your heart guide you in this world where life beats stronger.
https://jobs.smartrecruiters.com/AccorHotel/744000127494284-marketing-manager