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Experience
6 - 10 Years
Job Location
Dubai(DIFC) - United Arab Emirates (UAE)
Education
Bachelor of Business Administration(Any, Management), Bachelor of Arts(Communication)
Nationality
Indian, Pakistani
Gender
Any
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Develop and implement annual and project-specific marketing plans aligned with sales targets
- Define go-to-market strategies for new launches (off-plan, ready, luxury, affordable)
- Manage marketing budgets, timelines, and ROI tracking
- Lead end-to-end project launches including branding, positioning, naming, and messaging
- Plan and execute 360° campaigns: digital, outdoor, print, events, PR, influencer, CRM
- Coordinate launch events, roadshows, and broker activations
- Drive qualified lead generation through digital platforms, portals, and performance marketing
- Work closely with Sales teams to align on lead quality, conversion funnels
- Develop sales tools: brochures, fact sheets, pitch decks, walk-through videos
- Oversee digital channels: website, landing pages, paid media (Google, Meta), property portals
- Optimize campaigns based on CPL, CAC, conversion rates, and absorption velocity along with digital executive
- Ensure consistent brand identity across all developments and touchpoints
- Manage PR, media relations, press releases, and external awards
- Oversee content creation including visuals, videos, copy, and storytelling
- Manage creative, PR, and event agencies
- Brief agencies, evaluate proposals, negotiate contracts, and monitor performance
- Conduct market research, competitive analysis, and pricing benchmarks
- Track campaign performance and present insights and recommendations to leadership
- Monitor market trends, buyer behavior, and investor sentiment
Desired Candidate Profile
Proven experience in managing large-scale launches and marketing budgets
Dubai real estate experience preferred
Strong proficiency with Excel
Excellent PowerPoint presentation creation and formatting skills
Strong administrative and organizational skills
Employment Type
- Full Time
Company Industry
Department / Functional Area
Keywords
- Marketing Strategy
- Planning
- Gotomarket
- Project Launches
- Branding
- Positioning
- Naming
- Messaging
- 360 Campaigns
- Digital Marketing
- Outdoor Marketing
- Print Marketing
- Events
- PR
- Influencer Marketing
- CRM
- Lead Generation
- Sales Enablement
- Digital Platforms
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Dugasta Properties Development
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