Employer Active

Posted on 7 Jan

Experience

6 - 10 Years

Job Location

Dubai(DIFC) - United Arab Emirates (UAE)

Education

Bachelor of Business Administration(Any, Management), Bachelor of Arts(Communication)

Nationality

Indian, Pakistani

Gender

Any

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Develop and implement annual and project-specific marketing plans aligned with sales targets
  • Define go-to-market strategies for new launches (off-plan, ready, luxury, affordable)
  • Manage marketing budgets, timelines, and ROI tracking
  • Lead end-to-end project launches including branding, positioning, naming, and messaging
  • Plan and execute 360° campaigns: digital, outdoor, print, events, PR, influencer, CRM
  • Coordinate launch events, roadshows, and broker activations
  • Drive qualified lead generation through digital platforms, portals, and performance marketing
  • Work closely with Sales teams to align on lead quality, conversion funnels
  • Develop sales tools: brochures, fact sheets, pitch decks, walk-through videos
  • Oversee digital channels: website, landing pages, paid media (Google, Meta), property portals
  • Optimize campaigns based on CPL, CAC, conversion rates, and absorption velocity along with digital executive
  • Ensure consistent brand identity across all developments and touchpoints
  • Manage PR, media relations, press releases, and external awards
  • Oversee content creation including visuals, videos, copy, and storytelling
  • Manage creative, PR, and event agencies
  • Brief agencies, evaluate proposals, negotiate contracts, and monitor performance
  • Conduct market research, competitive analysis, and pricing benchmarks
  • Track campaign performance and present insights and recommendations to leadership
  • Monitor market trends, buyer behavior, and investor sentiment

Desired Candidate Profile

  • Proven experience in managing large-scale launches and marketing budgets

  • Dubai real estate experience preferred

  • Strong proficiency with Excel

  • Excellent PowerPoint presentation creation and formatting skills

  • Strong administrative and organizational skills

Employment Type

    Full Time

Company Industry

Keywords

  • Marketing Strategy
  • Planning
  • Gotomarket
  • Project Launches
  • Branding
  • Positioning
  • Naming
  • Messaging
  • 360 Campaigns
  • Digital Marketing
  • Outdoor Marketing
  • Print Marketing
  • Events
  • PR
  • Influencer Marketing
  • CRM
  • Lead Generation
  • Sales Enablement
  • Digital Platforms

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Dugasta Properties Development