Marketing Manager

Scale Army

Employer Active

Posted 6 hrs ago

Experience

3 - 7 Years

Job Location

Egypt - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Content & Social Media Management

  • Create and manage consistent content across Facebook, Instagram, and emerging channels such as TikTok.

  • Produce and edit short-form videos using raw footage, customer submissions, and UGC.

  • Ensure daily or weekly posting aligned with upcoming auctions, high-value inventory, and seasonal trends.

  • Maintain a clear content calendar with proactive planning around inventory fluctuations.

Email & SMS Marketing

  • Manage weekly and multi-touch email campaigns to an audience of 17,000+ subscribers and 8,000+ bidders.

  • Create auction previews, reminders, countdowns, and post-auction updates.

  • Improve segmentation, build automation workflows, and align Mailchimp + SendGrid systems.

  • Recommend and implement SMS/text marketing tools to increase engagement.

Paid Media & Advertising

  • Run Meta (Facebook/Instagram) advertising campaigns, including targeting, retargeting, and boosted posts.

  • Manage basic Google Ads when needed.

  • Track performance metrics including ROAS, CTR, CPC, CAC, and budgets.

  • Recommend strategies to increase bidder acquisition and auction participation.

Digital Infrastructure & Automation

  • Improve marketing workflows by implementing new tools such as email automation, SMS systems, and scheduling platforms.

  • Collaborate with the web team to align marketing content with new website features and onboarding tools.

  • Maintain consistent branding and messaging across all digital touchpoints.

Market Expansion & Local Marketing

  • Support new location launches through blitz campaigns and geo-targeted strategies.

  • Coordinate digital campaigns while the owners manage on-the-ground outreach (radio, billboards, podcasts, etc.).

  • Adjust content to meet the needs of multiple regions as new locations open.

Communication & Reporting

  • Meet with leadership daily or weekly to review performance, campaigns, inventory, and priorities.

  • Provide weekly reports summarizing email, social, ads, and engagement metrics.

  • Maintain transparent communication to ensure marketing aligns with inventory shifts.

Desired Candidate Profile

Experience

  • 3 5+ years of experience in marketing management, digital marketing, e-commerce, or marketplace environments.
  • Proven experience running paid social campaigns (Meta required; Google preferred).
  • Hands-on experience with content creation, short-form video editing, and social media management.
  • Experience with email platforms such as Mailchimp, Klaviyo, or similar tools.

Skills

  • Strong understanding of organic and paid strategy.
  • Ability to create, edit, and publish content quickly.
  • Solid analytical skills with experience interpreting performance data.
  • Excellent communication and project management abilities.
  • Proficiency with marketing tools including scheduling platforms, email software, Meta Ads Manager, and basic design tools like Canva or CapCut.
  • Proactive self-starter able to bring new ideas.
  • Comfortable working in fast-moving environments with shifting inventory.
  • Strong organizational skills with the ability to manage multiple campaigns.
  • Creative thinker focused on results and continuous improvement.

Company Industry

  • Advertising
  • PR
  • Event Management

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Marketing Manager

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Scale Army

Our client is a fast-growing regional online auction company specializing in selling returned and overstock inventory from major big-box retailers. Operating multiple locations across the Carolinas, they run weekly auctions with rapidly shifting inventory cycles. Their focus is on increasing bidder engagement, strengthening their digital presence, and scaling marketing efforts ahead of upcoming geographic expansion.

Read More

https://jobs.ashbyhq.com/Scale%20Army%20Careers/dd4144ad-1182-4464-b0c7-3d40b88e674f