Marketing Manager
Coffee Island Egypt
Posted on 24 Oct
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Experience
3 - 7 Years
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Strategic Leadership: Develop and execute a comprehensive annual and long-term marketing strategy aimed at increasing brand awareness, driving sales, and fostering customer loyalty.
- Brand Management: Oversee the brand identity, ensuring all marketing materials are consistently aligned with the brand's values, voice, and unique selling proposition.
- Digital and Content Marketing: Manage all digital marketing channels (social media, website, email), and develop compelling, innovative content centered around coffee culture and our products.
- Campaign Management: Plan, implement, and evaluate product launch campaigns and promotional offers.
- Market Research: Analyze market trends, competitor activities, and consumer behavior to identify new growth opportunities.
- Budget Oversight: Effectively manage the marketing budget to achieve maximum return on investment (ROI).
Desired Candidate Profile
A minimum of [3 - 5 years] of progressive experience in marketing, preferably within the Food & Beverage (F&B), Retail, or specialized coffee industry.
- Proven track record in developing and managing integrated marketing campaigns and brand development initiatives.
- Proficiency with digital marketing platforms and analytics tools (e.g., Google Analytics, Meta Ads).
- Strong leadership skills and the ability to manage a marketing team and external agencies.
- Bachelor s degree in Marketing or a related field.
Company Industry
- Restaurants
- Catering
- Food Services
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Marketing Manager
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