Marketing Senior Coordinator

Egypt University of Info

Work hand to hand with the Marketing Manager through all the logistics and implementation of Marketing Strategies.

• Coordinate marketing and events (in terms of marketing department duties), including handling logistics (inside the department and with vendor/suppliers), managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral.
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics, creating comprehensive reports, and testing leads coming up from campaigns whether social media, exhibitions, or events.
• Conduct market research and identify trends.
• Help in Implementing marketing plans that include print, broadcast, and online content.
• Support the marketing and design teams by coordinating and collating content. Manage the internal communication (MEMOs, vendors, internal documentations, and quotations).
• Conducting research to analyze competitive landscape, market trends and customer behavior and preparing reports by collecting, summarizing, and analyzing data.
• Supporting the Media team with creating and shooting with different trends and ideas, scheduling with students, professors, and TAs for shooting times.
• Responsible for the giveaways and printing materials in terms of delivery, checking inventory, distribution, and preparing the kits for events.
• Responsible for collecting the data and execution of Students, and Staff IDs and BCs.
• Supervising the internal branding through events inside the campus, and external in exhibitions (production and Booth s installation)
• Conduct surveys on students response and behavior to improve strategies further.