MarTech & Performance Marketing Specialist
Alba Corp
Employer Active
Posted 12 hrs ago
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Key Responsibilities
Website Management and Development
- Build and manage WordPress websites using theme templates and custom configurations.
- Optimize and maintain plugins for caching, security, and utility performance.
- Configure DNS settings including A records, CNAMEs, MX records, and zone files.
- Migrate websites between hosting environments using PHP and MySQL.
- Develop conversion-focused landing pages using clean UX and UI principles.
SEO and Content Architecture
- Execute on-page SEO: structure, metadata, schema markup, speed, and indexing.
- Manage URL hierarchies, content structures, and site health across domains.
- Perform keyword research and competitor analysis to inform optimization.
- Apply SEO changes directly within CMS environments.
- Ensure all content funnels adhere to best-in-class SEO standards.
Automation, APIs, and AI Systems
- Operate WhatsApp automation via Respond.io or similar tools.
- Build automated workflows using n8n, Zapier, and similar platforms.
- Implement and maintain CRM, analytics, and web API integrations.
- Deploy LLM-powered workflows and agent-based AI automation.
- Maintain detailed documentation for all system integrations and logic.
Performance Execution
- Set up and manage Google Ads campaigns and conversion tracking.
- Configure GA4, attribution models, and event-based reporting.
- Deliver performance insights through technical reporting.
- Support marketing campaigns with robust tracking and infrastructure.
Desired Candidate Profile
We are looking for a MarTech and Performance Marketing Specialist to/strong> develop and maintain high-performance marketing technology systems that power our digital campaigns, automation, and performance tracking. This role is for a tech-savvy marketer with deep SEO expertise, automation capabilities, and a passion for optimizing full-stack marketing infrastructure.
The ideal candidate thrives at the intersection of marketing and engineering, brings hands-on experience with website management, systems integration, LLM automation, and performance analytics. If you're driven by impact, love building streamlined workflows, and want to be part of an innovative environment, read on.
Company Industry
Department / Functional Area
Keywords
- MarTech & Performance Marketing Specialist
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