Modern Trade Marketing Specialist
Ibn Sina Pharma
Employer Active
Posted 7 hrs ago
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Experience
1 - 3 Years
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Develop and execute modern trade marketing strategies to drive product visibility and sales within key retail and wholesale channels.
- Collaborate with sales teams to identify growth opportunities and implement promotional activities tailored to modern trade partners.
- Analyze market trends, competitor activities, and customer insights to optimize marketing campaigns and trade initiatives.
- Coordinate with suppliers and internal stakeholders to ensure effective product launches and in-store activations.
- Monitor and evaluate the performance of trade marketing programs, providing actionable recommendations for continuous improvement.
- Manage relationships with modern trade accounts, ensuring alignment with brand objectives and maximizing shelf presence.
- Prepare and present regular reports on campaign effectiveness, sales performance, and ROI to management.
- Support the development and execution of tailored marketing materials and point-of-sale displays for modern trade outlets.
- Ensure compliance with company policies, industry regulations, and quality standards in all marketing activities.
- Assist in budgeting and resource allocation for modern trade marketing initiatives.
Desired Candidate Profile
- Bachelor s degree in Marketing, Business Administration, or a related field.
- 1-3 years of experience in marketing, trade marketing, or sales within the FMCG or pharmaceutical industry.
- Proven track record of executing successful trade marketing campaigns in modern trade channels.
- Strong analytical skills with the ability to interpret data and market trends.
- Excellent communication and interpersonal skills for effective collaboration with internal and external stakeholders.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
- Familiarity with retail and wholesale distribution networks.
- Detail-oriented with strong organizational skills.
- Willingness to work on-site and travel as required.
Company Industry
- Pharma
- Biotech
- Clinical Research
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Modern Trade Marketing Specialist
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