About Mumzworld

Founded in 2011 with the vision of making a mother's life easier, Mumzworld pioneered a revolutionary gold-standard e-commerce experience for all things mother, baby, and child in the Middle East. Now part of the Noon ecosystem — one of the region's largest and most powerful e-commerce platforms — Mumzworld continues to grow from strength to strength, offering the premier, trusted, and definitive source for parenting products with the largest and most unique catalogue, delivered in the fastest, most convenient, and cost-effective way. Inspired by creating positive social impact, mothers remain at the heart of the Mumzworld brand. We empower mothers to make the most informed purchase decisions and engage with the most supportive bilingual community in the region. Having impacted over 2,000,000 Mumz, received numerous international and regional awards, and contributed meaningfully to our community, Mumzworld continues to champion parents across the Middle East with passion, purpose, and pride.