Nissan Gulf FZCO

First Japanese carmaker to establish a regional headquarters in the Middle East

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About Nissan Gulf FZCO

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In 1994, Nissan was the first Japanese carmaker to establish a regional headquarters in the Middle East, when it set up an office in Dubai under the name “Nissan Middle East FZE”. Today, Nissan Middle East operations spans over 22 countries from Azerbaijan to Yemen and from Turkey to Turkmenistan. Nissan’s strong presence in the Middle East dates back to 1956 when the Gulf states were just beginning to reap the benefits of oil production. Given the challenging transport infrastructure at the time, the Nissan Patrol was imported to Kuwait and became the preferred transportation mode of choice regionally. This helped establish the brand’s presence in the region and the 4WD is still a consumer favourite till date. Nissan isn’t just about selling cars and pushing the boundaries of what can be achieved technologically. Nissan is a company that fully acknowledges the role it can play in being a force for good in the wider society

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Website
Headquarter
Dubai, United Arab Emirates
Founded
2008(17 yrs old)
Employee Size
11-50
Company Revenue
US $100 million - US $1 billion

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Mission & Vision

Mission- Nissan is on a never ending journey with the stated aim of “enriching people lives. Vision- Nissan is committed to addressing these challenges by making transportation safer, smarter, and more enjoyable.

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