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Vacancy
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Job Description
Roles & Responsibilities
This is a freelance position to support our Paid Media team. You will play an important role as an advisor in Paid Media best practices (including Paid Search and Paid Social) in the Middle East & North Africa (MENA) Market.
This project will require approximately 5-10 hours of work per month, depending on the client needs. The role will support our centralized media team by providing local market expertise across media platforms.
Responsibilities include collaborating with internal teams, sharing benchmarks and market insights, and delivering best practices, strategic guidance, account structures, keyword research, optimisation recommendations and occasional client calls.
Main Duties
- Advising on best practices in Paid Search and Paid Social for the MENA market
- Giving insights, benchmarks and recommendations about the MENA market to our Paid Media team
- Defining optimization strategies with our internal Paid Media team
- Conducting keyword research and building campaigns across multiple paid media platforms by working with the wider Paid media team
- Attending appropriate calls/meetings with clients and the rest of the team
- Helping to define measurement of success for campaigns
Desired Candidate Profile
Ideally 3-4 years in a role utilizing Google Ads, Microsoft Ads, Meta, and LinkedIn Ads.
- Strong experience in MENA Advertising Platforms
- Experience working with B2B accounts
- Demonstrable experience in planning, implementing and optimizing paid media campaigns
- Strong written, verbal, and presentation skills
- Proficiency in Microsoft Excel is desirable
- Native level of Modern Standard Arabic and strong understanding of the culture in the MENA market.
Company Industry
- IT - Software Services
Department / Functional Area
- Advertising
- Media Planning
- PR
Keywords
- Paid Media Consultant - MENA Market
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Welocalize
About Adapt Adapt (a Welocalize company), is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production and performance measurement.
https://jobs.lever.co/welocalize/26a8df72-f2a4-4a39-b3dd-af4c7fafb92b