Paid Media Specialist

Jobs for Lebanon

The purpose of this role is to strategically plan, execute, and optimize paid advertising campaigns across Google platforms (Search, Display) and major social media channels (Meta, LinkedIn, TikTok) to achieve specific business objectives including driving leads, sales, and brand awareness. The Paid Advertising Specialist will be responsible for managing campaign budgets, analyzing performance data, implementing optimization strategies, and ensuring all advertising efforts align with business goals and deliver measurable ROI.

Job Duties and Responsibilities

• Paid Advertising Campaigns
• Google Search Ads
• Google Display Ads
• Social Media Advertising
• Meta Advertising
• LinkedIn Advertising
• TikTok Advertising
• Data Analysis
• ROI Measurement
• A/B Testing
• Audience Targeting
• Budget Management
• Ad Copy Creation
• Visual Content Development
• Campaign Optimization
• Performance Analysis
• Strategy Adjustment
• Platform Best Practices