Pricing Analyst Lulu center - Sole Proprietorship LLC

The Pricing Analyst is a critical contributor to a high-growth retail pricing organization, responsible for owning, operating, and continuously improving the price optimization software ecosystem while delivering commercial insights that drive margin improvement, competitive positioning, and revenue growth across channels and geographies. This role blends deep quantitative skill with strategic commercial judgment and cross-functional stakeholder influence : sitting at the intersection of data science, finance, and category strategy. The ideal candidate brings hands-on experience with enterprise pricing platforms (e.g., Revionics, Vendavo, PROS, DemandTec, BlueYonder, TCS Optumera, Yieldigo, Pricefx or similar), strong SQL and analytics capability, and the ability to translate optimization outputs into clear pricing recommendations that buying, finance, and commercial teams can act on.

Key Responsibilities

1. Price Optimization Platform Ownership

● Own end-to-end operation of the central price optimization software (e.g Revionics, Vendavo, PROS, DemandTec,

BlueYonder, TCS Optumera, Yieldigo, Pricefx or similar), including creation and maintenance of price plans, business

rules, elasticity inputs, scenario analysis, optimization objectives : Be the Super user for the pricing tool.

● Conduct regular audits of optimization model outputs; identify anomalies, data gaps, or model drift, and recalibrate

parameters in response to market and seasonal changes.

● Configure and maintain zone-based, channel-specific, and SKU-level pricing structures across offline and online

channels, ensuring omnichannel price consistency where required.

● Manage integration of the pricing tool with competitor intelligence feeds, ERP systems (e.g., SAP/Vistex), and BI

platforms — partnering with data engineering teams to ensure clean, complete data flows.

2. Data Analysis, Pricing Scenario Modelling & Commercial Execution

● Design and analyse A/B pricing experiments and test-and-control frameworks to measure the causal impact of price

interventions on volume, revenue, and margin — and translate findings into iterative refinements.

● Perform price sensitivity and cross-elasticity analysis at the category, subcategory, and SKU level to identify

opportunities for range restructuring and price architecture optimization.

● Support development and execution of pricing strategies across everyday pricing, promotions, markdowns, clearance,

and new product introductions (NPI).

● Partner with Category, Finance, and Commercial Operations teams to operationalize pricing decisions, maintain

guardrails, and ensure adherence to centralized governance rules.

3. Reporting, Documentation, Training & Stakeholder Communication

● Produce regular pricing performance dashboards monthly covering price index vs. competitors, margin realization,

optimization adoption rates, and KPI tracking.

● Prepare executive-level presentations that synthesize pricing insights, highlight risks and opportunities, and

communicate clear recommendations to senior leadership. Track and report on the commercial impact of pricing actions

taken, feeding learnings back into the optimization model and pricing strategy.

● Document pricing SOPs, system configurations, pricing rules, regional pricing rule differences, and model assumptions

to enable knowledge transfer, onboarding, and audit readiness.

● Create end user training materials, and train regional teams on the pricing tools, pricing methodology, and CI platforms.

● Act as a point of escalation and SME for pricing tool queries across the business; liaise with vendor support teams on

technical issues as needed.