Product Line Head (Marketing)

El Abd Group

Employer Active

Posted on 7 Nov

Experience

5 - 9 Years

Job Location

Giza - Egypt

Education

Any Graduation()

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • ATL Media and Communication (360 Campaigns)
  • Social Media and digital marketing reference campaigns
  • BTL (POS ,catalogues, on ground activations .)
  • Marketing Yearly Plan compared to Sales Yearly Budget plan
  • Marketing Budget Control ,monitoring expenses vs planned ;invoices dispatching to finance
  • Product Category competitive updated comparison sheets
  • Promotional campaigns for product line compared to competition
  • Communicating promotional campaigns through ATL media and preparing briefs to the agency
  • Full product portfolio training presentations updated
  • Product Announcements
  • Product Pricing and Cost Estimation sheets compared to updated market prices
  • Monthly Reports
  • Monthly Target breakdown on daily sales according to stocks ,goods on the way, sales performance per SKU
  • Contacts for Vendors and Media agencies
  • GFK updated findings and analysis files
  • New Product launch & development ( price negotiation with suppliers, adding new features or even new models to the portfolio )
  • Review product packaging & artworks ( manuals, logo endorsement,& warranty card)
  • Corporate Brand Identity (making sure that brand guidelines are being applied)

Desired Candidate Profile

  • Presentable, Age not more than 30 years
  • BSc/MSc degree in Marketing or related field
  • Experience in the field of electrical home appliances & marketing Field or similar
  • Communication skills
  • presentation skills
  • Negotiation Skills
  • Creative

Company Industry

  • Other

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Product Line Head (Marketing)
  • Manufacturing

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El Abd Group

https://wuzzuf.net/jobs/p/dmq7tup9iln7-product-line-head-marketing-el-abd-group-giza-egypt