Regional Sales Manager

Lesaffre

Maintaining and enlarging market share in designated markets.

Identify innovative ideas with customers and lead the development with marketing and baking center to valorize these ideas.

Following and implementing the strategies of the company.

Managing sales team of Supervisors.

Communicates with customers in his designated area to gather their sales orders and sends all info to sales back office to issue related sales orders and invoices

Executing credit policy via following the collections from distributors and be sure that it matches with credit policy.

Visits clients for following up on sales and the proper storage for product , also visits sub distributors in order to solve any problems that might appear between the main distributor and sub distributor

Visits costumers or bakeries in his designated area to check the availability of product and if there is any shortage due to distribution

Understanding the market capacity and the need of our products inside the local market.

Solving product returns problem with customers and analyses the reasons behind the returns.

Following up on complaints submitted from the customer and assign it to the concerned department

Checking sales volume per customer and monitoring customer performance based on their sales orders and closely monitor any change in customer performance after any price increase (customers withdrawal growth VS YAGO)

Collecting data regarding the competitors and the position of lesaffre product vs. competitors

Initiates New sales leads for products to increase customer database

Following up on customers deposits and handles any problems to ensure smooth business operations

Weekly reporting includes , sales reports (field visit report per area), weekly action plan, complaint reports

Insuring distributors selling price based on company s policy.

Managing sales-out of each distributor inside his territory.

Splitting available products between distributors based on sales contribution.

Collecting checks according to credit limits of distributor.

Communicating / cascading company s trade policies, trade announcements and targets.

Arranging technical support and demonstrations for bakeries with baking support team.