Sales Development Representative

Scale Army

Our client is focused on driving growth within the wholesale market by combining modern outreach strategies with technology and automation. They operate in a performance-driven environment where lead generation, consistent communication, and relationship-building are key to success. With a strong emphasis on leveraging AI tools and data insights, they aim to optimize sales processes, improve efficiency, and expand their reach through scalable and structured outbound efforts.

Location

Fully remote | 9 AM - 5 PM EST

Role Overview

The Sales Development Representative (SDR) will be responsible for executing outbound lead generation efforts, managing email campaigns, and engaging wholesale clients to drive sales opportunities. This role combines hands-on outreach, sales conversations, and the use of AI tools to automate processes and optimize performance.

Key Responsibilities

Lead Generation & Email Campaigns

• Conduct outreach via email, targeting wholesale clients and generating high-quality leads

• Manage and automate email outreach and follow-ups to maintain engagement throughout the sales process

• Build and maintain a pipeline of leads, ensuring consistent communication and relationship-building

Sales Calls & Client Engagement

• Conduct phone calls with potential wholesale clients to introduce the product, answer questions, and communicate value

• Qualify leads and close deals over the phone

• Maintain client relationships, address concerns, and support the sales process to ensure successful conversions

AI-Driven Outreach & Automation

• Leverage AI tools to automate outreach, follow-ups, and scheduling tasks

• Utilize AI-powered insights to improve lead targeting and campaign performance

• Continuously refine AI-driven workflows to increase engagement and conversion rates

Reporting & Analytics

• Track outreach efforts and analyze email campaign performance to optimize future campaigns

• Maintain accurate and organized records of leads, communications, and sales progress within the CRM

Qualifications

Experience

• 2+ years of experience in lead generation, sales development, and CPG wholesale sales

• Experience managing email campaigns and using CRM systems for lead management and follow-ups

Skills

• Knowledge of sales automation tools, particularly for email outreach and follow-ups

• Familiarity with AI tools for automating outreach, scheduling, and task management

• Excellent verbal and written communication skills in English

• Strong sales skills, with the ability to effectively engage wholesale clients over the phone

• Analytical mindset to measure outreach performance and refine strategies

• Proactive, self-motivated, and able to work independently with minimal supervision

• Strong organizational skills with the ability to manage multiple outreach campaigns simultaneously

• Detail-oriented, with the ability to manage client data and maintain accurate records

What Success Looks Like

• Consistent lead generation and successful outreach to wholesale clients

• Conversion of leads into meetings or sales opportunities

• Effective use of AI tools to streamline outreach and improve productivity

• Timely follow-ups and strong relationship management with potential clients

Opportunity

This role offers the opportunity to play a direct impact in driving business growth and expanding reach within the wholesale market. The position provides hands-on experience with AI-driven tools, ownership of outbound strategies, and the ability to develop both technical and sales skills in a fast-paced, results-oriented environment.