Sales Executive INDEX Conferences & Exhibitions

The Sales Executive is responsible for actively marketing and promoting all conferences and events through outbound calls, social media engagement, event listings, and other outreach channels to ensure target attendance and client expectations are met. The role also involves executing effective data management practices to build, maintain, and update high-quality databases, supporting both current and future event campaigns with reliable and relevant contacts.

Telemarketing & Client Outreach

• Make outbound sales calls to prospective clients and partners
• Achieve a minimum 60% success rate on calls, with at least two follow-up attempts per contact
• Promote events and services to relevant prospects across assigned markets
• Handle inquiries from potential registrants with professionalism and clarity
• Schedule and confirm appointments for business matching meetings when applicable
• Send follow-up emails and support the completion of group registration processes
• Accurately record daily communication activities in the CRM system

Sales Support & Coordination

• Coordinate closely with internal teams to align lead generation strategies with event goals
• Assist in pre-event outreach and post-event feedback collection
• Support the sales team with reporting and administrative tasks when needed
• Provide regular updates and activity reports to the Hiring Manager and department head
• Contribute ideas for process improvements and campaign effectiveness
• Ensure all customer touchpoints reflect the company s brand and communication standards