Sales Force Effectiveness Manager (Pharmaceutical)

Client of Worldwide Recruitment Solutions

Job Purpose

The Sales Force Effectiveness Manager role aims to maximize the efficiency and productivity of the sales force by developing data-driven strategies, improving sales processes, and enhancing the use of digital tools and CRM systems. The role supports commercial management in making data-driven strategic decisions that contribute to achieving sustainable growth and increased profitability.

Key Responsibilities

1. Sales Performance Analysis

• Analyze sales team performance using key performance indicators to identify gaps and opportunities.
• Prepare advanced analytical reports on sales performance, product growth, and regional performance.
• Provide strategic recommendations to improve performance and achieve sales targets.

2. Commercial Data Management & Analysis

• Develop and manage sales databases, ensuring their accuracy and quality.
• Build interactive dashboards and analytical reports to support management.
• Use business intelligence tools to analyze market trends and customer behavior.

3. Sales Systems & Technology Management

• Oversee CRM systems and improve their utilization within sales teams.
• Develop tools and technologies for sales performance analysis.
• Support automation processes in reporting and analytics.

4. Territory & Customer Planning

• Develop Territory Alignment planning models to ensure optimal resource distribution.
• Manage Customer Segmentation processes based on sales potential.
• Improve market coverage and increase the effectiveness of sales visits.

5. Sales Process Improvement

• Develop and improve sales processes and procedures to ensure operational efficiency.
• Implement continuous improvement initiatives to increase sales team productivity.
• Support the execution of sales performance management strategies.

6. Strategic Decision-Making Support

• Provide analyses and recommendations to senior management to support commercial planning.
• Participate in developing sales plans and sales forecasts.
• Collaborate with marketing, finance, and supply chain departments to achieve commercial integration.

Qualifications, Experience & Core Skills

Academic Qualifications

• Bachelor s degree in Business Administration, Economics, Marketing, or a closely related field.

Core Skills

• Data analysis and decision-making.
• Sales understanding and performance improvement.
• Reporting and dashboards.
• Communication and teamwork.
• Strategic thinking and attention to detail.