Sales Representative On Trade HORECA

Ets Antoine Massoud SAL

1. Sales and Account Management:

• Identify and target new on-trade accounts to expand the customer base.
• Develop and maintain strong relationships with existing clients.
• Conduct regular visits to assigned accounts to understand their needs and provide tailored solutions.
• Negotiate contracts and pricing with clients to maximize sales and profitability.

2. Product Promotion:

• Promote the company s products and services effectively to on-trade clients.
• Organize and participate in promotional events, tastings, and product launches.
• Provide training and support to clients on product features and benefits.

3. Market Analysis:

• Monitor market trends, competitor activities, and customer preferences to identify opportunities and threats.
• Provide feedback to the marketing and product development teams to support strategy and product improvements.

4. Sales Targets:

• Achieve or exceed sales targets and key performance indicators (KPIs).
• Prepare and present regular sales reports, forecasts, and account activity summaries.

5. Customer Service:

• Address and resolve any issues or concerns raised by clients promptly and professionally.
• Ensure a high level of customer satisfaction through effective communication and service delivery.

6. Administrative Duties:

• Maintain accurate records of sales activities, customer interactions, and account information.
• Prepare and process orders, invoices, and other documentation as required.
• Ensure that key accounts are satisfied with the products and services provided by the company.
• Build long-term relationships with key stakeholders within accounts to foster loyalty and repeat business.

7. Accountabilities:

• Monthly Sales Budget
• Sales fundamentals results
• Receivables and bad debts