About Sara Trident Emirates L.L.C.

Sara Group Holdings L.L.C Dubai Branch DB (SGH-DB), with over 4 decades of expertise in building and distributing brands across the UAE. SGH-DB ensures your brand receives the optimum level of visibility, achieved through the successful implementation of both dedicated and comprehensive marketing strategies, delivering targeted weighted and numerical distribution. Our class-leading market understanding, strong product knowledge, state-of-the-art infrastructure, strong sales and marketing teams, along with a vast logistical network with access to a large retail reach, will provide seamless market access, helping you and your brand deliver against all business KPI’s. Our proven expertise has earned us the distinction of being among the finest FMCG distribution companies in the UAE and the Middle East. Talk to us for a 360-degree plan or choose from a bouquet of services to establish your presence in the thriving UAE market.