About Saudi Entertainment Ventures | SEVEN

Saudi Entertainment Ventures (SEVEN) is a subsidiary of the Public Investment Fund (PIF) established to develop, own, and operate world-class entertainment destinations across Saudi Arabia. Founded under Vision 2030's Quality of Life program, SEVEN is investing in 21 entertainment destinations across 14 cities — covering theme parks, cinemas, bowling alleys, family entertainment centers, and live event venues. SEVEN develops venues in partnership with globally recognized entertainment brands, bringing internationally acclaimed experiences to Saudi audiences and making entertainment more accessible to families across the Kingdom. By building vibrant local entertainment infrastructure, SEVEN reduces entertainment spending abroad and contributes to growing the entertainment sector's share of GDP as a core pillar of Saudi Arabia's national quality of life transformation.