Senior Associate, Marketing Majid Al Futtaim

ROLE SUMMARY

• Work with the Manager Marketing to develop an overall Communications Strategy and umbrella guidelines that each centre/destination will embrace.
• Interface with the Manager Marketing and assist in developing communication strategies and related activities which promote the centre as a destination of choice .
• Supervise the implementation of marketing activities as per approved plan set for each destination/ centre and ensure quality and timely execution.
• Manage marketing activities / campaigns for the assigned centre including creative and all marketing collateral required and ensure documentation of each campaign / promotion / activation and analysis of results and retailer s feedback for post reports.
• Maintain monthly cumulative reports for centre publicity, social media and website monitoring and provide ongoing feedback to Marketing Manager, Mall Management and tenants.
• Handle all relevant Public Relations activities including but not limited to influencer marketing, roundtables, media events and ensure maintaining the highest share of voice and a positive sentiment.
• Oversee the coordination and production of any in mall multi-media program, monitor content and manage the information in keeping with the overall brand/positioning.
• Work with the Customer Service coordinator to produce a Customer Service briefing pack on a timely basis outlining promotions, new stores etc. for information.

• Bachelor s degree in Marketing, Business Administration or equivalent.
• Minimum 3 to 5 years of work experience in managing Marketing activities preferably in a reputed Retail / Hospitality / Advertising / Event Management companies.
• Excellent communication and presentation skills.
• Strong proficiency in the English language.

•