Senior Content Writer SEO

PShift

Employer Active

Posted 8 hrs ago

Experience

2 - 7 Years

Job Location

Cairo - Egypt

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Strategy & Planning

  • Translate marketing and business objectives into structured content plans and editorial calendars.
  • Conduct competitive, audience, and keyword research; develop personas and topic clusters aligned to the funnel.

Creation & Optimization

  • Author SEO-friendly website copy (landing pages, solutions/services pages, resource hubs) and long-form assets (blogs, guides, white papers, case studies).
  • Optimize existing content for on-page SEO (titles, meta descriptions, H1s, alt text, internal linking, schema where applicable).
  • Produce PR materials (press releases, media pitches) and executive bylines; script/transcribe short product videos and demos.
  • Create and promote supporting assets (infographics, decks) to drive reach and backlinks.

Technical & Product Storytelling

  • Partner with Product, Engineering, and Customer Success to translate complex features into clear value propositions and user benefits.
  • Develop task-oriented content (how-tos, FAQs, knowledge-base articles) that reduces support friction.
  • Select appropriate formats and channels (web, documentation, short video) for maximum clarity and impact.

Measurement & Governance

  • Track KPIs (rankings, CTR, organic sessions, assisted conversions) and recommend iterative improvements.
  • Uphold brand, tone, and compliance standards across all touchpoints.
  • Other duties as assigned in support of a fast-moving marketing organization.
  • Cloud Emphasis (What We Expect You To Understand)
  • Core cloud concepts: SaaS vs. IaaS/PaaS, multi-tenant architecture, availability, scalability, SLAs, TCO.

Desired Candidate Profile

  • 2-5 years of proven experience as an SEO Content Writer or similar role.
  • Strong understanding of SEO principles, keyword research, and on-page optimization.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Experience working in a fast-paced, performance-driven environment.
  • Ability to manage multiple projects and meet tight deadlines.
  • Familiarity with content management systems (CMS) such as WordPress.
  • Proficiency in using SEO tools like SEMrush, Ahrefs, or Google Analytics.
  • Excellent communication and collaboration skills.

Company Industry

Department / Functional Area

Keywords

  • Senior Content Writer SEO

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