Senior Creative Strategist
Snap Inc.
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Posted 1 hrs ago
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Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
You will need a curious and creative mind, the ability to inspire and persuade, and a passion for thinking outside the box. You will have worked extensively in digital and mobile advertising and content. You will be providing innovative thinking to propel creative strategies on the leading edge of the evolving creator economy.
The pace of change and innovation at Snap is rapid and relentless. If you prefer structure and predictability, this may not be the right opportunity for you.
What you ll do:
- Develop ideas, strategies, initiatives, and associated presentation materials, proactively and reactively, to help close and upsell - be ready and willing to roll up your sleeves. You will be directly accountable for supporting sales revenue targets within your market.
- In partnership with the sales team leadership, develop a strong, persuasive narrative for the role Snapchat can play in the Creator Marketing space for clients across the book of business in the region.
- Together with Business Leads, Marketing Science, and Product Marketing identify the priority problems to solve for advertisers or brand agnostic verticals and help define the best go to market strategy.
- Partner with Marketing Science to ensure effectiveness is being measured and quantified
- Identify opportunities to develop further develop the Creators ecosystem and educate advertisers on the topic
- Work closely with Product Marketing to give creative input on new advertising solutions
- Keep up-to-date with cultural/social trends and customers views and attitudes
- Serve as the creator product expert by educating brands and agencies on new and existing products, as well as advising on best practices
- Work closely with PR and Marketing to deliver relevant thought-leadership pieces and case studies
- Collaborate with other Creative Strategy team members, locally and globally, to ensure best practices are being shared and cross-sell opportunities identified
- Cultivate creative agency partnerships at the senior level to drive wide understanding and adoption of Snapchat creative solutions
- Dive deep into campaign performance data; guiding KPI-driven measurement strategies, identifying performance trends, optimizing campaigns to achieve results, and providing recommendations for upsell opportunities
Desired Candidate Profile
Fluent in Arabic and English - written and spoken
Deep understanding of the cultural norms and nuances of the region, particularly of Saudi Arabia - from both a brand and audience perspective
Being deeply curious about consumer behavior with the ability to connect qualitative and quantitative research to build strategic recommendations, as well as suggest new approaches to research
A love of the creator space and passion for all things influence
Strong understanding of creator advertising performance metrics and ecosystem
Deep understanding of creator marketing and how to build brilliant strategies to solve for business needs across a range clients
7+ years of experience in brand marketing/advertising or another related field
Department / Functional Area
Keywords
- Senior Creative Strategist
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Snap Inc.
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company s three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles .