Senior Marketing Specialist

amjaad Technology

Posted on 29 Oct

Experience

3 - 8 Years

Job Location

Cairo - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Develop and execute comprehensive marketing strategies to promote Amjaad Technology s smart metering and IoT solutions.

Lead the planning, creation, and management of digital marketing campaigns across various channels, including social media, email, and web.

Collaborate with cross-functional teams to align marketing initiatives with product launches and business objectives.

Conduct market research and competitive analysis to identify trends, opportunities, and customer needs within the utility management and smart city sectors.

Manage the creation of marketing collateral, including brochures, presentations, case studies, and whitepapers.

Coordinate and participate in industry events, trade shows, and webinars to enhance brand visibility and generate leads.

Monitor, analyze, and report on the effectiveness of marketing campaigns, adjusting strategies to maximize ROI.

Oversee the company s online presence, ensuring consistent branding and messaging across all platforms.

Build and maintain relationships with media, partners, and key stakeholders to support public relations and outreach efforts.

Support the sales team with targeted marketing materials and lead generation initiatives.

Desired Candidate Profile

Bachelor s degree in Marketing, Business Administration, Communications, or a related field.

3 to 5 years of proven experience in marketing, preferably within the technology, IoT, or utility management sectors.

Demonstrated expertise in developing and executing successful digital marketing campaigns.

Strong understanding of B2B marketing and lead generation strategies.

Excellent written and verbal communication skills in English; Arabic is a plus.

Proficiency with marketing automation tools, CRM systems, and analytics platforms.

Ability to analyze data and market trends to inform strategic decisions.

Experience managing multiple projects simultaneously in a fast-paced environment.

Creative thinker with strong problem-solving skills and attention to detail.

Willingness to work onsite and collaborate with cross-functional teams.

Company Industry

Department / Functional Area

Keywords

  • Senior Marketing Specialist

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