Senior Paid Media Specialist

Memob Plus FZ LLC

Posted 30+ days ago

Experience

2 - 7 Years

Job Location

Lebanon - Lebanon

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities:

  • Campaign Planning and Execution: Develop and execute comprehensive paid media campaigns across all major social channels, including Facebook, Instagram, LinkedIn, Snapchat, and TikTok.
  • Optimization and Analysis: Continuously monitor and optimize campaign performance, leveraging data-driven insights to maximize ROI.
  • Google Ads and GA4 Expertise: Demonstrate proficiency in Google Ads and Google Analytics 4 to measure campaign effectiveness, track conversions, and identify optimization opportunities.
  • Integration and Automation: Implement seamless integrations between various marketing tools and platforms to streamline workflows and enhance efficiency.
  • Recommendation and Strategy: Provide expert recommendations on paid media strategies, including channel selection, budget allocation, and targeting for B2B and B2C clients.
  • Stay Up-to-Date: Keep abreast of industry trends, emerging technologies, and best practices in paid media to ensure optimal campaign performance.

Desired Candidate Profile

Qualifications:

  • Bachelor s degree in Marketing, Advertising, or a related field.
  • Minimum 2-3 years of experience in paid media, with a strong focus on social media advertising.
  • Proven track record of successfully managing and optimizing paid media campaigns.
  • In-depth knowledge of Google Ads, Google Analytics 4, and social media advertising platforms.
  • Strong analytical skills and ability to interpret data to inform strategic decisions.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Proficiency in Arabic and English language.

Company Industry

  • Advertising
  • PR
  • Event Management

Department / Functional Area

  • Advertising
  • Media Planning
  • PR

Keywords

  • Senior Paid Media Specialist

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Memob Plus FZ LLC

https://www.memob.com/job/senior-paid-media-specialist/

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