Senior SEO Executive
Dentsu aegis network
Employer Active
Posted 5 hrs ago
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Experience
4 - 9 Years
Job Location
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Job Description
- Drive end-to-end organic visibility across search engines and generative AI platforms.
- Lead advanced keyword strategy and intent-based analysis.
- Conduct technical SEO audits and implement site architecture improvements.
- Optimize content strategy, including E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals.
- Manage GEO (Generative Engine Optimization) initiatives
- Monitor performance across traditional SEO and emerging generative AI channels.
- Translate performance insights into actionable roadmaps and strategies.
- Collaborate with cross-functional teams to align SEO/GEO initiatives with business objectives.
- Ensure consistent brand presence and recommendation across search engines, AI search engines, and multimodal platforms.
Desired Candidate Profile
Requirements
- 4 7 years of hands-on experience in SEO, with exposure to Generative Engine Optimization (GEO) or AI-driven search visibility.
- Strong expertise in keyword research, intent modeling, competitive analysis, and content optimization.
- Solid technical SEO knowledge, including crawling, indexing, site architecture, structured data, Core Web Vitals, and technical audits.
- Familiarity with generative AI platforms and concepts such as LLM persona testing, prompt optimization, and generative answer ranking.
- Proficiency with SEO tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, SEMrush, and basic BI dashboards.
- Ability to analyze complex datasets and translate insights into clear, actionable SEO/GEO strategies.
- Strong understanding of E-E-A-T principles and how they influence organic visibility across both traditional and AI-driven search environments.
- Experience collaborating with product, content, engineering, data, UX, or media teams to deliver integrated organic growth initiatives.
- Excellent communication skills with the ability to simplify technical concepts for non-technical stakeholders.
- Curious, adaptable, and proactive, with a passion for emerging search behaviours, AI interfaces, and multimodal discovery.
Company Industry
- Advertising
- PR
- Event Management
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Senior SEO Executive
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